How to Succeed in Colorado’s Supercharged Market title
Over the LAST two years, a lot has changed.
By Amanda Molitor
F

or many, the daily commute to work is just a short stroll from one room in their home to another, traveling is a reality again after being little more than a fantasy, and most of us have mastered the art of unmuting ourselves during a Zoom meeting. But even with how much has changed, many things have stayed the same – one of those things being the fast and furious pace of the real estate market.

Both here in Colorado and around the globe, homebuyers are up against fierce competition for a limited number of available homes, many of which are selling for over asking price in a matter of days. This upward trend in real estate activity has people wondering how they will ever be able to win in this market. By demystifying what’s really happening in real estate and understanding what’s driving the housing boom, consumers can better navigate the market and improve their chances of finding success.

How to Succeed in Colorado’s Supercharged Market title
How to Succeed in Colorado’s Supercharged Market title
Over the LAST two years, a lot has changed.
By Amanda Molitor
F

or many, the daily commute to work is just a short stroll from one room in their home to another, traveling is a reality again after being little more than a fantasy, and most of us have mastered the art of unmuting ourselves during a Zoom meeting. But even with how much has changed, many things have stayed the same – one of those things being the fast and furious pace of the real estate market.

Both here in Colorado and around the globe, homebuyers are up against fierce competition for a limited number of available homes, many of which are selling for over asking price in a matter of days. This upward trend in real estate activity has people wondering how they will ever be able to win in this market. By demystifying what’s really happening in real estate and understanding what’s driving the housing boom, consumers can better navigate the market and improve their chances of finding success.

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Colorado’s Current Market
Inventory has been a problem for Colorado’s real estate markets since 2013. And when you consider all the unique and attractive characteristics that make the Front Range communities so desirable, it makes sense. Who wouldn’t want to live here? In fact, more than 14,700 people decided to make the move to our state last year, according to the United States Census Bureau. But with so many new neighbors flocking to Colorado’s incredible cities and suburbs, the real estate market has seen overwhelming increases in demand, price appreciation, and speed.

“We are often quick to blame the economic factors for the ‘supercharged’ state of the market, but a lot of this pressure is coming from people and their passion for finding the right house in the right community,” noted Shannel Ryan, president of LIV Sotheby’s International Realty, Metro Denver. “The love that people have for Colorado living is unlikely to fade and that’s part of what makes our communities so special and what is fueling the elevated market activity.”

With more homebuyers relocating to Colorado, the ongoing inventory limitations along the Front Range continue to present challenges. The lack of available homes ignites a chain reaction of increased multiple-offer situations for sellers, in turn causing buyers to place offers over asking price in order to purchase homes as quickly as possible. This cycle has increased the speed of the market and the average sale prices for properties in many communities.

However, it is important to note that the market has gone through growth spurts like this before—and it likely will again in the future. Despite the elevated activity levels currently in the market, and the often discouraging commentary from the media, it is important to highlight that many homebuyers are still finding their happy endings in incredible homes. Moreover, the return of seasonal real estate trends in fall and winter will likely mean a slight slowing of the market, giving buyers more breathing room to purchase the house they always wanted.

This trend is also seen at a national level. As Bradley Nelson, Chief Marketing Officer of Sotheby’s International Realty, noted in the brand’s 2022 Luxury Outlook, “The end of last year showed signs of a slight shift in the frenzied market of 2021—including fewer bids on houses, and homes spending a little longer on the market. But a true buyer’s market isn’t likely, as people continue to move, and real estate is considered a hotter investment than ever.”

As we progress further into 2022, it is becoming clear that real estate remains a top priority for improving one’s lifestyle and financial future.

Why We Love Colorado
Second strongest economy in the US
Average commute time is less than 27 minutes
Home to four professional sports teams
Access to resort regions and 20,000 acres of nearby parks
dollar sign
Second strongest economy in the US
line drawing of stopwatch
Average commute time is less than 27 minutes
line drawing of a trophy
Home to four professional sports teams
line drawing of a mountain with the sun setting
Access to resort regions and 20,000 acres of nearby parks
MARKET SNAPSHOT
COUNTY
HOMES FOR SALE
AVG. CLOSE PRICE
AVG. DAYS ON MARKET
Denver County
133
$810,914
13
Jefferson County
158
$790,553
11
Boulder County
118
$1,127,438
33
Douglas County
172
$819,984
17
El Paso County
529
$527,144
12
Based on data from the Colorado Association of REALTORS® February 2022 Market Update
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What’s Different in 2022?
There are several factors that may have an impact on the way buyers and sellers approach the marketplace in 2022, including the continuation of work-from-home culture, the return of seasonal market trends, and the potential for rising interest rates. These circumstances will have varying degrees of influence on the real estate market, but how it affects consumers largely depends on their own goals and individual financial situations.

One of this years biggest concerns for homebuyers is the rising interest rate. The notion of increased rates coming later in the year has prompted more buyers to dive into the market sooner than they may have anticipated, which in turn, is encouraging sellers to do the same.

“We hit the ground running this year harder and faster than we did in 2021,” said Megan Sisk Aller of First American Title. “Our buyer demand is so incredibly overwhelming. Considering interest rates starting to go up, the fence is the worst place to be when you’re in this type of market. Sitting on the fence means that you’re losing money because prices are going up, as well as interest rates, which impacts affordability.”

So far this year, there has been an early onset of buying activity. During the month of January, there were 73,970 detached residence showings in the greater Denver Metro area alone. This sooner-than-normal start to the selling season means that consumers should consider if their approach to real estate is going to yield them the best results. Here are some tips to get started.

Factors Impacting the Market
Economic recovery
Low inventory
Sustained demand for homes
Rising interest rates
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Make a Winning Game Plan
There are strategies for success for both buyers and sellers in Colorado but waiting for “a better time” may not be one of them.

If considering selling a home, get into the market as quickly as possible. During a time when inventory is very limited, almost any listing that enters the market will immediately be swarmed with attention from eager buyers. Waiting until summer, when inventory is typically at its highest, may result in a lower closing price and more time spent on the market as buyers get distracted by the other homes that are available to them.

Accurate pricing is critical to success. Over-pricing a home simply because homes are selling for higher prices is not a winning strategy. Working with an experienced real estate professional will help determine the best price that will meet each seller’s financial goals and attract motivated buyers in a timely manner.

“There are strategies for success for both buyers and sellers in Colorado, but waiting for ‘a better time’ may not be one of them.”
The way buyers interact with the market depends on their objectives. Those looking to lock in the best interest rate to increase their purchasing power should act now. However, those willing to wait for the perfect home, or those buyers in the luxury sector who may not experience the same financial impact from the inevitable rise in interest rates, may not feel the same sense of urgency and prefer to wait until more homes enter the marketplace.

Currently, the real estate markets in Colorado are seeing an influx in homebuyers moving into neighborhoods outside of the metropolitan areas hunting for additional space and privacy, resulting in more competitive suburban marketplaces. Buyers looking for slower-moving markets may prefer to start their home search in the city, where properties, specifically townhomes and condominiums, are spending slightly more time on the market.

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Who You Work With Matters
If all this information has your head spinning, you’re not alone. The real estate market can be complex and difficult to navigate. That’s why the best place to start when considering buying or selling a home is meeting with an experienced real estate professional. A real estate broker, like the local experts at LIV Sotheby’s International Realty, will help you meet your goals and provide the most up-to-date information on the market to ensure that you are able to confidently make educated decisions about your next move.

When selecting your broker, it is important to ask questions, learn more about their skill set, inquire about their past clients, and discover what their experience brings to the table. Consider what unique benefits their brokerage offers and the tools that they will use to help you succeed.

These days, everyone knows at least one friend, family member, or acquaintance with a real estate license – but finding someone you trust with your financial and lifestyle goals is more important than appeasing others. In this market, who you work with could make all the difference in the world.

Start your real estate journey toward finding the perfect home, selling a property, or creating the life you love in Colorado with LIV Sotheby’s International Realty.

MUST-ASK QUESTIONS FOR YOUR BROKER
  1. How many competing offer scenarios have you navigated representing a seller?
  2. What are some of your best buyer strategies?
  3. How many sales has your company closed within this price range?
  4. Can you provide a list of broker and client references?
  1. “Luxury Outlook 2022.” Is There Relief Ahead From The Market Frenzy, https://www.sothebysrealty.com/eng/is-there-relief-ahead-from-the-market-frenzy.
  2. “‘Mortgage Rates Jumped to the Highest Level since the Emergence of the Pandemic’: Americans Are Pessimistic about Purchasing a Home.” Real Estate News & Insights | Realtor.com®, 10 Feb. 2022, https://www.realtor.com/news/real-estate-news/mortgage-rates-jumped-to-the-highest-level-since-the-emergence-of-the-pandemic/.
  3. Wolfson, Alisa. “5 Economists and Real Estate Pros Share Predictions for the 2022 Housing Market.” MarketWatch, MarketWatch, 7 Feb. 2022, https://www.marketwatch.com/picks/home-price-growth-may-return-to-normalcy-5-economists-and-real-estate-pros-predict-what-will-happen-in-the-housing-market-in-2022-01644234946?mod=realtor.